Dutch businesses gain easier access to global markets with revamped trade fair subsidies
Dutch SMEs can now more easily expand internationally thanks to a simplified trade fair subsidy programme. The renewed initiative offers faster approvals and clearer conditions, helping businesses tap into global opportunities with financial support from the government.
| Key Data Point | Details |
|---|---|
| Programme Name | Strategic Trade Fair Programme |
| Budget | €2.6 million annually |
| Application Period (First Round) | 23 February – 20 March 2026 |
| Target Audience | Industry associations and Dutch SMEs |
| Implementing Body | Netherlands Enterprise Agency (RVO) on behalf of the Ministry of Foreign Affairs |
| Key Improvement | Simplified conditions and faster approval process |
The Ministry of Foreign Affairs plays a pivotal role in shaping the Netherlands' international trade policy, aiming to boost economic resilience and prosperity. The Netherlands Enterprise Agency (RVO) executes these policies, providing practical support like subsidies to help Dutch businesses thrive globally.
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Renewed Strategic Trade Fair Programme gives Dutch companies more opportunities in the international market
On 16 February, the renewed Strategic Trade Fair Programme was published. This programme assists industry associations by providing subsidies to set up a Dutch pavilion at international trade fairs.
The renewal has simplified and made the programme more predictable. Clear conditions have been established, and applicants will know sooner whether they can participate in a trade fair. Such simplifications help Dutch small and medium-sized enterprises (SMEs) in their international business activities.
State Secretary for Foreign Trade and Development Cooperation Aukje de Vries: “With the renewed programme, we are offering Dutch entrepreneurs more opportunities in the international market. Abroad lies the key to keeping our country prosperous and resilient, and our trade policy supports this.”
The Strategic Trade Fair Programme is part of the broader trade policy toolkit and is implemented on behalf of the Ministry of Foreign Affairs by the Netherlands Enterprise Agency (RVO). The first application round for the renewed programme runs from 23 February to 20 March 2026. The annual budget is €2.6 million.
More information about the Strategic Trade Fair Programme can be found on the RVO website.