On Tuesday, February 14, 2023, 293 couples got married, nearly three times as many as on an average Tuesday in February that year. In 2022, 345 couples married on Valentines Day, twice as many as on an average Monday in February that year. The month was popular due to the nice combination 2-22.

In 2025, nearly 10 thousand couples will celebrate a wedding anniversary on Valentines Day. Nearly 300 couples will then have been married for 50 years.

On Valentines Day, couples are more likely to choose to marry due to the romantic connotations of the day. It has become a trend to tie the knot on this date.